SUN DEFENDER

We have refurbished a Land Rover Defender for a new direct-to-consumer initiative, Our ‘Sun Defender’ caters to Sydneysiders trying and buying their sunnies, making it more accessible to customers. The idea also came from a desire to promote sun safety within the local and surrounding communities, educating the Pacifico consumer on the benefits of their UV tinted and polarized lenses;  thus the name “Sun Defender” was born. We intend to eventually get around to dozens of Australian coastal towns and regional areas in the near future. 

Our travelling pop-up store has been kitted out with all the facilities of a shop on wheels including a custom fold-out window with shelving located at the back of the vehicle, customized, branded drawers and shelving, roof racks to carry the Pacifico branded sunglasses, vintage trunks and an awning to keep shade over our visitors whilst trying on the product range. 

We will be on the road one week per month in selected suburbs and towns, starting from April 2021. You can book in a time for an at home try-on session or a group office session via the PRODUCT below. 

Once added the product to your Cart, you will need to refresh the page to see the product in your cart.

Customers are encouraged to share their try-on experience with the hashtag #sundefender @sundefender_au or @pacificooptical 

SUN DEFENDER LOCATIONS

APRIL: Eastern Suburbs, Sydney, NSW
MAY:  Northern Beaches, Sydney, NSW
JUNE: Central Sydney, NSW
JULY: Inner West, Sydney, NSW
AUGUST: Lower North Shore, Sydney, NSW
SEPTEMBER: South Sydney, NSW
OCTOBER: Southerland Shire, NSW
NOVEMBER: Byron Bay, NSW
DECEMBER: Eastern Suburbs, Sydney, NSW